Journal of Indonesian Tourism and Policy Studies
Vol. 5, No. 1

THE STRATEGY OF DEVELOPMENT JAKARTA WALKING TOUR

Musthofa, Budiman Mahmud (Unknown)
Arif, Muhamamd (Unknown)



Article Info

Publish Date
30 Jun 2020

Abstract

The central government has designated DKI Jakarta as one of the priority areas for Indonesia's tourism development. One of the tours that is currently being developed is the Jakarta Walking Tour. Therefore, the study of the Jakarta Walking Tour tourism development strategy is interesting to do. Data collection methods used in this study were interviews, observation, and literature study. The results show that the Jakarta Walking Tour development strategy is on the track and has shown the synergy of various Jakarta tourism stakeholders. Currently there are 6 Jakarta Walking Tour routes, but these routes must be continuously developed so that more alternative travel trips can be made. In terms of promotion, it must be further enhanced by using various media so that it is better known by the wider community.

Copyrights © 2020






Journal Info

Abbrev

publication:jitps

Publisher

Subject

Humanities Social Sciences

Description

The Journal of Indonesian Tourism and Policy Studies (JITPS) covers tourism studies, recreation studies and policies related to their development in Indonesia. The expected research can also include studies on Indonesian tourism related to social, cultural, economic, political, management, health, ...