Jurnal Ilmiah Teknik Sipil dan Arsitektur (JITAS)
Vol 1, No 2 (2022): Jurnal Ilmiah Teknik Sipil dan Arsitektur (JITAS)

Analisis Tingkat Kepuasan Penumpang Terhadap Pelayanan Bus Trans Metro Deli Rute Medan Tuntungan – Lapangan Merdeka

Kamilia Azhaari Ginting (Universitas Medan Area)
Hermansyah Hermansyah (Universitas Medan Area)
Suranto Suranto (Universitas Medan Area)



Article Info

Publish Date
30 Dec 2022

Abstract

The development of technology requires humans to fulfill their daily needs to be more complex. Therefore, Kementrian Republik Indonesia provides Trans Metro Deli Transportation services with the Bus Rapid Transit (BRT) implementation program which has a mission to provide the best service which includes aspects of security, accuracy, regularity, convenience, speed, comfort and satisfaction for its users. The purpose of this study was to find out how the services provided were based on passenger ratings. This research was conducted by distributing questionnaires to 100 respondents. The questionnaire contains the five dimensions of Service Quality (tangible, reliability, responsiveness, empathy and assurance) using a Likert Scale technique. The method used to get the value of the gap between performance and expectations is gap analysis and to measure the level of passenger satisfaction is the analysis of the Customer Satisfaction Index (CSI). From the calculation results of the gap analysis, it shows that the service quality of the Trans Metro Deli Bus is all negative indicator variables starting from -0.10 on the B1 attribute to -0.77 on the A5 attribute, which means that all services provided to passengers are still below passenger expectations. However, based on the satisfaction index, the CSI value is in the range of 80% - 84%, namely 82.61%, which means that the overall quality of performance is still in the satisfied criteria. The conclusion of this study is that the company must continue to improve the quality of service in order to increase the level of passenger satisfaction.

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Journal Info

Abbrev

jitas

Publisher

Subject

Civil Engineering, Building, Construction & Architecture

Description

Jurnal Ilmiah Teknik Sipil dan Arsitektur (JITAS) is focuses on the publication of the results of scientific research related to fields. This article is published in the internal and external academic community of the University of Medan Area (UMA) especially in the field of Civil and Architecture . ...