Jurnal Indonesia : Manajemen Informatika dan Komunikasi
Vol. 5 No. 2 (2024): Mei

Perancangan Mobile App Digital Marketing Milkyo dengan Metode Prototype Design

Nabawi, Rozan (Unknown)
Tarigan, Brema Gamaliel (Unknown)
Saputra, Prince Bayu (Unknown)
Sukmadiningtyas (Unknown)



Article Info

Publish Date
10 May 2024

Abstract

This research addresses the company's current problems in increasing sales of food and beverage products. Milky Jedot (Jelly Sedot) & Risol Mayo is a business with products that require online marketing to increase sales. Mobile applications are one of the right media used for marketing. Mobile application development needs to be done with the first step, namely the design process. The design method used is prototype design. This method has 6 systematic processes, namely requirements, quick plan, construction prototype design, user evaluation, refinement, and implementation. The utilisation of this method is needed to support the design to be systematic. The result of this research is a mobile application design prototype with quite complex features. The initial process of customers can create an account, then when logged in, the main menu gallery will be seen which can be used to select menus, and cancel menu selections, after which the shopping basket is seen and then enter the payment menu

Copyrights © 2024






Journal Info

Abbrev

jimik

Publisher

Subject

Computer Science & IT Languange, Linguistic, Communication & Media Library & Information Science

Description

Jurnal Indonesia: Manajemen Informatika dan Komunikasi is a scholarly publication dedicated to advancing the fields of information technology and communication management in Indonesia. The journal serves as a platform for researchers, academicians, practitioners, and policymakers to share their ...