Indonesian Journal of Economics and Strategic Management
Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH

LITERATURE OF REVIEW THE IMPACT OF SOCIAL MEDIA, LIFESTYLE AND DIGITAL PAYMENT APPLICATIONS ON CONSUMPTIVE BEHAVIOR OF BHAYANGKARA JAKARTA UNIVERSITY STUDENTS IN 2023

Diah Ayu Sefianggraini (Student of Fakultas Ekonomi Bisnis Universitas Bhayangkara Jakarta Raya)



Article Info

Publish Date
31 Dec 2023

Abstract

Consumptive behavior is excessive behavior regardingconsuming something. Social media, a technology knownas social media, is a digital platform that facilitates usersto communicate with each other in a much wider scope.Lifestyle is an achievement that a person has whichincludes its use in everyday life. The digital paymentapplication is a financial technology that makes it easierfor people to carry out all financial activities. This researchused a simple linear regression method on 89 samples.

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Journal Info

Abbrev

ijesm

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Srategic Marketing; Strategic Human Resources; Strategic Finances; Strategic Operations; Banking; Corporate Finance; Business; Management; Accounting; Auditing; Taxation; Investments; Capital ...