Diah Ayu Sefianggraini
Student of Fakultas Ekonomi Bisnis Universitas Bhayangkara Jakarta Raya

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LITERATURE OF REVIEW THE IMPACT OF SOCIAL MEDIA, LIFESTYLE AND DIGITAL PAYMENT APPLICATIONS ON CONSUMPTIVE BEHAVIOR OF BHAYANGKARA JAKARTA UNIVERSITY STUDENTS IN 2023 Diah Ayu Sefianggraini
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 4 (2023): SPECIAL ISSUE - LITERATURE REVIEW AND CONCEPTUAL RESEARCH
Publisher : Draf Solusi Indonesia

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Abstract

Consumptive behavior is excessive behavior regardingconsuming something. Social media, a technology knownas social media, is a digital platform that facilitates usersto communicate with each other in a much wider scope.Lifestyle is an achievement that a person has whichincludes its use in everyday life. The digital paymentapplication is a financial technology that makes it easierfor people to carry out all financial activities. This researchused a simple linear regression method on 89 samples.