Al Dzahab
Vol. 5 No. 1 (2024): Al Dzahab: Journal of Economics, Management, Business and Accounting

AVIATION BUSINESSES DURING COVID-19: AIRASIA'S FINANCIAL CHALLENGES AND POSSIBLE WAY-OUTS

Ramli, Nur Ainna (Unknown)
Ramli, Nurshamimitul Ezza (Unknown)
Zulkifli, Siti Fateha (Unknown)
Wahab, Siti Nur Aqilah Ab (Unknown)

Article Info

Publish Date
14 Mar 2024

Abstract

Purpose: This paper aims to discuss the financial challenges faced by AirAsia and the possible way-outs in the wake of the company’s slumped performance caused by COVID-19. Design/methodology/approach: The methods used are qualitative, in-depth company studies and articles. Findings: The result of this study can be concluded that AirAsia has several financial challenges that the analysis can see of the company’s finances. AirAsia also strives to implement several strategies to cope with COVID-19’s impact despite enormous and competing challenges and uncharted solutions. Research implications: This article provides an overview of the strategy implemented by AirAsia after experiencing a downturn due to the COVID-19 pandemic.

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Journal Info
Al Dzahab
Website

Abbrev

al-dzahab

Publisher

Institut Agama Islam Negeri Kerinci

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Al Dzahab: Journal of Economics, Management, Business and Accounting focus on economic research, the issues include the development of economics, management and business, accounting, and economic knowledge that focus on management and business, economic development, accounting, state owned ...