International Journal of Economics Development Research (IJEDR)
Vol. 5 No. 2 (2024): International Journal of Economics Development Research (IJEDR)

Does On-Line Shop Influence The Volume of Sales?

Nendah Dewi Yuningsih (Universitas Buana Perjuangan Karawang)
Rieke Retnosary (Universitas Buana Perjuangan Karawang)
Dini Yani (Universitas Buana Perjuangan Karawang)

Article Info

Publish Date
14 Jun 2024

Abstract

Dhinda hijab store, one of the micro, small, and medium enterprises in Karawang City, implements an inclusive marketing strategy. This shop actively participates in sales through the e-commerce platform Shopee and also opened a physical shop in Karawang downtown. Dhinda hijab store develops a marketing network by having resellers help distribute its products. To increase sales volume on the Shopee e-commerce platform, Dhinda hijab store is running various promotional features. Dhinda uses product advertising, holds live streaming, and arranges attractive store decorations to attract consumer attention.

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Journal Info
International Journal of Economics Development Research (IJEDR)
Website

Abbrev

ijedr

Publisher

Yayasan Pendidikan Riset dan Pengembangan Intelektual

Subject

Economics, Econometrics & Finance Social Sciences

Description

IJEDR focuses on economics, innovation, and investment. Dedicated to enhancing economics development a country, regional and the world in general. IJEDR invites papers on Economics field (Economic growth, Monetary and fiscal policy effect, Innovation practices, Innovation impact, Corporate finance, ...