Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Vol. 2 No. 4 (2024): Agustus : Jurnal Publikasi Rumpun Ilmu Teknik

Analisis Strategi Peningkatan Produksi Mebel di CV. Mustika Agung

Agun Syahrul Frastyansyah (Unknown)
Bima Tri Aji (Unknown)
Bagas Tri Mardiansyah (Unknown)
Aloysius Tommy Hendrawan (Unknown)

Article Info

Publish Date
09 Jul 2024

Abstract

The purpose of the study is to create an appropriate marketing strategy for CV. Mustika Agung, a furniture craftsman in Magetan Regency. Primary data collected in this study were collected through interview methods. The results of the SWOT analysis of CV. Mustika Agung show that the formulation of a marketing strategy requires changes in the market, product design, production process, and advertising and marketing. This study will help solve the problems that exist in CV. Mustika Agung so that the resulting strategy will help the company survive and grow

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Journal Info
Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Website

Abbrev

Venus

Publisher

Asosiasi Riset Ilmu Teknik Indonesia

Subject

Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Engineering

Description

Engineering Science Clump. include the sub-groups of Civil Engineering and Spatial Planning, Industrial Engineering, Electrical and Computer Engineering. The Research Journal of the Engineering Science ...