Jurnal Teknologi Sistem Informasi dan Aplikasi
Vol. 7 No. 3 (2024): Jurnal Teknologi Sistem Informasi dan Aplikasi

Analisis Sentimen Ulasan Pengguna Aplikasi Mobile Banking Menggunakan Algoritma K-Nearest Neighbor

Munandar, Darwin (Unknown)
Afdal, M. (Unknown)
Zarnelly, Zarnelly (Unknown)
Novita, Rice (Unknown)



Article Info

Publish Date
31 Jul 2024

Abstract

Mobile banking is evident in the improvement of business processes in the banking industry. Even so, the m-banking application cannot be separated from the problems experienced by its users. Therefore, further analysis is required. This research proposes a sentiment analysis technique using K-Nearest Neigbor (KNN) algorithm to identify user opinions and reviews of m-banking applications. Three popular m-banking apps were selected for further analysis namely BRImo, BSI Mobile, and Livin' by Mandiri. The analysis shows that BRImo is the most popular m-banking application, with a positive sentiment percentage of 58.25%, Livin' by Mandiri with 22.50%, and BSI Mobile with the lowest percentage of 12.70%. Modeling results using the KNN algorithm with K = 3, 5 and 7 test values show K = 3 has better capabilities. Based on the application, the best modeling is produced on BRImo with 82.9% accuracy, then Livin' by Mandiri with 70.3% accuracy, and BSI Mobile with 71.35% accuracy. Analysis and visualization were also conducted using word clouds to see keywords that are often discussed in reviews. As a result, m-banking apps have problems with difficult login, complicated registration or verification, and balance deduction despite failed transfer status.

Copyrights © 2024






Journal Info

Abbrev

JTSI

Publisher

Subject

Computer Science & IT

Description

Jurnal Teknologi Sistem Informasi dan Aplikasi is a publication media of scientific paper in the field of technology and information systems which can be in the form of analysis, development, and application, but not limited to it. Topics cover the following areas (but are not limited to) Business ...