Dirkantara Indonesia
Vol. 2 No. 2: September-Februari 2024

Meningkatkan Pengetahuan dan Keterampilan UMKM Melalui Strategi Pemasaran dan Keuangan

Lestari, Henny Setyo (Unknown)
Hermawan, Asep (Unknown)
Y. Agus Bagus Budi N (Unknown)
Rahmadina Ardelia (Unknown)
Yunita Kusumaningrum (Unknown)



Article Info

Publish Date
28 May 2024

Abstract

This community service activity was carried out at the Azalea Sector GDC, Cilodong sub-district, Depok City. The partners of this activity are micro and small businesses. MSME actors generally only keep simple records in the form of income and expenses. There are even those who do not record operating expenses, so that the business is seen to be generating large profits because expenses are not recorded properly. The result is that the records do not reflect the actual financial condition of the business. The problem faced by partners is that there is no training on increasing knowledge and management of SMEs seen from the marketing and financial aspects of their business directly. The solution needed for this problem is the provision of training for MSMEs in terms of managing finances using accounting and financial management. The output of this solution is the partner's ability to easily use accounting to improve the financial performance of their business. The output of this solution is in the form of partner knowledge about good and correct business financial management

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Journal Info

Abbrev

di

Publisher

Subject

Economics, Econometrics & Finance

Description

irkantara Indonesia is is published by PT. Cendekia Sapta Indonesia. Its a biannual refereed journal concerned with the practice and processes of community engagement. It provides a forum for academics, practitioners and community representatives to explore issues and reflect on practices relating ...