Publikasi Riset Mahasiswa Manajemen
Vol 5 No 2 (2024): Publikasi Riset Mahasiswa Manajemen

Analisis Kinerja Bisnis Parfum Heaven In Bottle Di Kota Palembang

Wandira, Riri Ayu (Unknown)
Fakhirah, JIhan (Unknown)
Fitriansyah, Zakky (Unknown)
Kasih, Yulizar (Unknown)

Article Info

Publish Date
30 Apr 2024

Abstract

Heaven In Bottle perfume is a business engaged in cosmetics. A perfume is a mixture of essential oils and aroma compounds, fixatives and solvents used to give a fragrant scent. This business offers two types of choices, namely men's and women's perfumes with 5 variants each with a size of 35ml. This business is located on Jl. Makam Sabokingking GHB Block A No. 11, Palembang City. Promotions that will be carried out using social media such as influencers and celebrities. Based on the aspect of business performance, Heaven In Bottle perfume is declared capable of competing and developing in the future.

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Journal Info
Publikasi Riset Mahasiswa Manajemen
Website

Abbrev

prmm

Publisher

Universitas Multi Data Palembang

Subject

Economics, Econometrics & Finance

Description

Pulikasi Riset Mahasiswa Manajemen (PRMM) adalah jurnal ilmiah untuk mempublikasikan hasil penelitian dan pengembangan gagasan para mahasiswa dalam bidang manajemen, ekonomi, dan kewirausahaan. Jurnal ini terbit 2 (dua) kali dalam setahun (April dan November) dan bertujuan untuk menyebarkan ...