International Journal of Management Research and Economics
Vol. 2 No. 3 (2024): August : International Journal of Management Research and Economics

Integrated Marketing Communication And Mapping of Tourism Destinations In Larike Village

Roy A Wattimena (Unknown)
Julius Buyang (Unknown)
Agus K Soetrisno (Unknown)
Evandro Adolf W Manuputty (Unknown)
Dian Utami Sutiksno (Unknown)

Article Info

Publish Date
04 Jun 2024

Abstract

One service industry that makes a substantial financial contribution to the nation's economy is tourism. The province of Maluku has tourism potential. including a tourist attraction in the town of Larike, which is located in Ambon City, Maluku Province's Central Maluku area. The purpose of this study is to map and assess the use of integrated marketing communication in Larike Village tourism attractions. This kind of study uses qualitative approaches and applied research.

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Journal Info
International Journal of Management Research and Economics
Website

Abbrev

Ijmre

Publisher

INSTITUT TEKNOLOGI DAN BISNIS SEMARANG

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

E-business, Knowledge Management, Management Accounting, Management Control System, Management Information System, International Business, Economics, Business Economics, Business Ethics and Sustainable, and ...