Bussman Journal : Indonesian Journal of Business and Management
Vol. 3 No. 3 (2023): Bussman Journal | September - Desember 2023

STRATEGI KELUARGA MENENGAH KE BAWAH MENGHADAPI KRISIS EKONOMI PASCA PANDEMI DI LINGKUNGAN PERKOTAAN: STUDI KASUS DI DESA MERJOSARI KOTA MALANG

Aqilla Pradanimas (UIN Maulana Malik Ibrahim Malang)
Ari Kamayanti (Politeknik Negeri Malang)



Article Info

Publish Date
12 Dec 2023

Abstract

The Covid-19 pandemic has had a serious impact on the economy of society, both in rural and urban areas. Many of them have lost their jobs and experienced deep suffering due to the pandemic, especially those in the middle and lower economic groups. This research aims to explain the strategies of lower middle class families in facing the economic crisis after the Covid-19 pandemic in urban environments. The research was conducted using a qualitative approach with a case study type. Data was collected through interview techniques with five six lower middle class families to ask about their strategies in dealing with the crisis. This research found that there are several strategies used by middle and lower class families to face their economic crisis after the Covid-19 pandemic, namely by managing the family budget wisely, creatively increasing sources of income, utilizing social assistance, improving skills to increase independent business opportunities and collaborate with the community

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Journal Info

Abbrev

home

Publisher

Subject

Economics, Econometrics & Finance

Description

Bussman Journal: Indonesian Journal of Business and Management is a multidisciplinary Open Access Journal that strives for inclusivity and global reach. The broad scope of the Journal creates a perfect environment to foster connections between researchers across all areas of Business & Management ...