Asian Journal of Management, Entrepreneurship and Social Science
Vol. 4 No. 01 (2024): Pebruary, Asian Journal of Management Entrepreneurship and Social Science ( AJ

Analysis of the Attraction of Using e-Money among Indonesian Millennials

Wisnu Yuwono (Universitas Internasional Batam)
Johny Budiman (Universitas Internasional Batam)
Hendriyanto Hendriyanto (Universitas Internasional Batam)
Dessy Alliandrina (Universitas Internasional Batam)



Article Info

Publish Date
11 Dec 2023

Abstract

The percentage of e-money users in Indonesia is still low, not comparable to several neighboring countries. Even though the Indonesian government has made regulations regarding e-money security, in terms of digital payments it is still low. This research analyzes the determining factors for the use of e-money for millennials. This research was conducted in Batam City, which is considered representative of Indonesia. The sample size was 400 millennial respondents, using SPSS version 29.0, it was concluded that perceived usefulness, performance expectancy, social influence and trust had a significant positive effect on intention to use e-money. Meanwhile, perceived use and effort expectancy do not have a significant effect. This condition actually indicates that the existence of government regulations regarding payment security has the most significant impact in encouraging the use of e-money.

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Journal Info

Abbrev

ajmesc

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Asian Journal of Management, Entrepreneurship and Social Science (AJMESC) is a high quality open access peer reviewed research journal. providing a platform for the researchers, academicians, professional, practitioners and students to impart and share knowledge in the form of high quality empirical ...