<![CDATA[Daarut Tauhid Peduli Central Java is an amil zakat institution collecting zakat infaq sadaqah (ziswaf) funds in Semarang. Ziswaf fundraising at Daarut Tauhid is developing in a digital direction, which is done online. However, after being implemented, the waqf funds collected were still below the acceptance rate when they were still using the offline system, except for 2020 which experienced a significant increase. The purpose of this study is to understand in depth the strategy undertaken by Daarut Tauhid Peduli Central Java in fundraising online waqf. The method used in this study is descriptive qualitative where data is obtained directly from the field by means of observation, interviews, and reports in the form of documents. In addition, secondary data in the form of books and journals related to the research object are also involved. The results of this study indicate that the online waqf-based fundraising strategy at Daarut Tauhid Peduli, Central Java, still encounters several obstacles including not maximal targets, lack of public understanding regarding online waqf and difficulty in finding new waqifs.]]>
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