Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN)
Vol. 4 No. 04 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)

Pemetaan Posisi Keunggulan Mutu Layanan Daya Saing Destinasi Wisata Kota Pekalongan Berbasis Inovasi Komunitas

Adhi Pratomo, Sigit (Unknown)
Sri Nugroho, Arif Julianto (Unknown)
Tasari (Unknown)
Haris, Abdul (Unknown)
Jati, Agung Nugroho (Unknown)
Santoso, Agus (Unknown)

Article Info

Publish Date
31 Jul 2024

Abstract

This study aims the position competitive exellence tourism destination in Pekalongan. The research method used quantitatvive model. The sampling model used purposive sampling with 120 respondents. Research atribut adopt from Cooper’s with attraction, accesbility, amenity and ancilliary. The tes model used MDS Multivariate. Kampoeng Batik Pesindon and Kampoeng Batik Kauman is in a relative exellent quadrant position compared to the other three tourism destination .Pasir Kencana and Wisata Bahari occupy a challenger position. The research activities is to propose marketing strategy solution s to win competition among tourism destinantion exellence in the future.

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Journal Info
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN)
Website

Abbrev

Jasmien

Publisher

Cattleya Darmaya Fortuna

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Focus and Scope Journal Accounting, Management And Economics(JASMIEN) on Cattleya Darmaya Fortuna is accepts related writings: Akuntansi Manajemen Ilmu Ekonomi Journal Accounting, Management And Economics (JASMIEN) also accepts all writings in various disciplines in accordance with the above ...