<![CDATA[Research Aims: This study examines the determinants that influence the entrepreneurial aspirations of university students in East Sussex. The objective is to determine the primary factors that impact entrepreneurial intents and offer suggestions to cultivate a conducive atmosphere for student entrepreneurs. Design/methodology/approach: The study utilises a mixed-methods approach, incorporating both quantitative surveys and qualitative interviews. The study gathered quantitative data to determine the primary elements that influence entrepreneurial intentions, while qualitative data was used to gain a more profound understanding of students' experiences and perceptions. Research Findings: The key determinants recognised as significant influencers comprise self-efficacy, entrepreneurship education, risk tolerance, financial resources, and familial entrepreneurial heritage. Out of all these elements, self-efficacy was determined to have the most significant influence. Significant correlations were found between these traits and entrepreneurial tendencies. The qualitative findings highlight the importance of practical experiences and nurturing situations. Furthermore, other challenges, such as a scarcity of financial resources and concerns about potential failures, were also acknowledged. Theoretical Contribution/Originality: This study provides a thorough examination of the elements that impact the entrepreneurial inclinations of university students in East Sussex. This study adds to the current body of literature by emphasising the crucial importance of self-efficacy and the necessity for improved entrepreneurship education and support systems. The report offers pragmatic suggestions for universities and governments to establish a favourable environment for fostering entrepreneurial aspirations, ultimately leading to regional economic expansion and innovation. Subsequent studies should explore entrepreneurial tendencies across different domains and organisations, utilising longitudinal study designs to assess the enduring impacts of interventions.]]>
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