Jurnal Agroplasma
Vol 11, No 1 (2024): JURNAL AGROPLASMA VOLUME 11 NO 1 TAHUN 2024

Perbandingan Strategi Pemasaran Benih Jagung Malaysia dan Indonesia

Listyarini, Indah (Unknown)
Suhaimee, Syahrin (Unknown)
Thamrin, Muhammad (Unknown)
Gurning, Riris Nadia (Unknown)

Article Info

Publish Date
18 May 2024

Abstract

This research aims to analyze the corn seeds marketing strategies for Indonesianand Malaysian. The data used in this research is secondary data. The method usedin this research is descriptive and SWOT analysis. Both countries (Indonesia andMalaysia) has a different way of handling corn seed marketing strategies, eachcountry has its advantages and disadvantages in handling the marketing strategy(forcornseed). Keywords: seed, corn, marketing strategy

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Journal Info
Jurnal Agroplasma
Website

Abbrev

agro

Publisher

Universitas Labuhanbatu

Subject

Agriculture, Biological Sciences & Forestry

Description

Jurnal Agroplasma pertama kali didirikan dengan nama Jurnal Agroplasma STIPER Labuhanbatu tahun 2014 oleh Program studi Agroteknologi, Universitas Labuhanbatu. Jurnal Agroplasma merupakan media publikasi tulisan asli yang berkaitan dengan Agroteknologi secara luas. Melakukan penerbitan dua (2) kali ...