Journal of Information Systems and Management
Vol. 3 No. 4 (2024): August 2024

Strategi Pengembangan Hotel Berkonsep Syariah di Kota Padang: Studi pada Hotel Rangkayo Basa

Rachmani, Muhammad Ilham (Unknown)
Lioe, Lyly Soemarni (Unknown)



Article Info

Publish Date
09 Sep 2024

Abstract

Purpose: This research aims to find out the potential for the existence of sharia hotels in supporting halal tourism and the strategy to implement the sharia concept hotel Research Methods: Qualitative and descriptive approach method with SWOT analysis instruments. Data collection techniques include interviews, questionnaires, and documentation. Implication: The results of the data collected are described descriptively, internal and external factors are calculated using a SWOT diagram to obtain the suitable strategy, where the strength factor have higher score compare to weakness factor and the opportunity factor also have higher score toward challenges.

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Journal Info

Abbrev

jisma

Publisher

Subject

Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Industrial & Manufacturing Engineering

Description

Journal of Information Systems and Management (JISMA) are international journals with peer-review, which emphasizes the aspects of theory, research, and intellectual development of the information systems in organizations, institutions, economy, and society. Journal of Information Systems and ...