TGO Journal of Community Development
Vol. 1 No. 2 (2023): July - December

Content Advertising Assistance through Instagram Ads in the Kampung Wisata Tridi

Riyadi, Dani (Unknown)
Alfianto, Angga Eka (Unknown)
Syuridinia, Ayu Siti Ni'mah (Unknown)
Mulyono, Mulyono (Unknown)



Article Info

Publish Date
25 Dec 2023

Abstract

This study aimed to enhance content advertising for Kampung Wisata Tridi through Instagram Ads. It involved a two-phase approach: a needs assessment and an intervention. The assessment uncovered a limited understanding of Instagram Ads among Kampung Wisata Tridi members. The intervention comprised a training session attended by 10 representatives. Results indicated improved comprehension of Instagram Ads basics and effective usage. Post-training, participants successfully created and managed their Instagram Ads. Conclusively, the study highlighted Instagram Ads as a valuable tool for promoting tourism destinations. The training session equipped Kampung Wisata Tridi with essential knowledge and skills, enabling them to leverage Instagram Ads for reaching a broader audience in their content advertising efforts.

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Journal Info

Abbrev

jcd

Publisher

Subject

Arts Humanities Economics, Econometrics & Finance Education Social Sciences

Description

TGO Journal of Community Development is a community service scientific journal published by Trescode Green Organization. The focus and scope of this journal are the fields of business and economics, social, agriculture and fisheries, religion, application of technology, community empowerment and ...