Jurnal Ilmu Ekonomi
Vol. 8 No. 03 (2024): Jurnal Ilmu Ekonomi

Tourism Sustainability Strategy Analysis of the Lembung Pamekasan Mangrove Ecotourism Object Using the Analytic Network Process Approach

Zaini, Moh. (Unknown)
Sutikno (Unknown)
Anita Kristina (Unknown)



Article Info

Publish Date
28 Aug 2024

Abstract

This research uses the Analytic Network Process approach to analyze the priority of tourism sustainability strategies for the Pamekasan Lembung Mangrove Ecotourism object. The quantitative research approach with the ANP Super Decisions method is used to analyze the complexity of the problems of economic aspects, social aspects, environmental aspects, infrastructure aspects, and institutional aspects by measuring the priority level based on the ratio value, primary data obtained directly from expert respondents, academic experts, regulatory experts and practitioners. The results show that to create tourism sustainability; the most appropriate development strategy is the strategy of increasing the value of capital, investment and promotion with the highest priority value of 35%, as a solution to the problem of capital and tourist visits and focusing on economic aspects with a priority level of 27.9%, with implications for policy recommendations for the government in preparing regional development planning, especially for sustainable tourism development.

Copyrights © 2024






Journal Info

Abbrev

jie

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ilmu Ekonomi, aims to bridge the gap between research and practice, providing information, ideas and opinion, in addition to critical examinations of advances in economic research. Through the coverage of policy and economic developments, the latest results of research into the assessment of ...