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All Journal Balance : Jurnal Akuntansi dan Manajemen Revenue : Jurnal Ekonomi Pembangunan dan Ekonomi Islam
Moh. Zaini
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI NILAI PRODUKSI HOME INDUSTRI KRIPIK TETTE DESA TARO’AN PAMEKASAN Zaini, Moh.; Sayyidi
Revenue : Jurnal Ekonomi Pembangunan dan Ekonomi Islam Vol 7 No 01 (2024): Revenue : Jurnal Ekonomi Pembangunan dan Ekonomi Islam
Publisher : Sekolah Tinggi Ilmu Ekonomi Bakti Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56998/jr.v7i01.125

Abstract

The aim of this research is to determine and analyze production factors that influence the production value of the Tette chips home industry in Taro'an Village, both simultaneously and partially. There are three main production factors used in the production of tette chips home industry products in Taro'an Village consisting of raw materials, labor and capital. Capital comes from personal capital and some from group bank loans. As many as 450 village residents are directly involved as workers and part of business owners. The production process relies on human power without involving modern technology. Meanwhile, the raw material for cassava is obtained from agricultural products and markets in the surrounding area. Quantitative methods with multiple linear regression analysis are applied using primary data obtained directly from data sources to answer research problems. The results reveal that the three production factors simultaneously have a positive and significant influence of 72.6%, while the production factors partially influence production value at different levels. Consecutively, the level of influence given starts from variable X2 then X1 and X3, so that the tette chip home industry in Taro'an Pamekasan Village is important to developed.
Pengaruh Corporate Social Responsibility (CSR) terhadap Loyalitas Konsumen Abdullah; Mulawarman, Logi; Putra, Dios Nugraha; Bako, Seven Marganda; Zaini, Moh.
Balance : Jurnal Akuntansi dan Manajemen Vol. 4 No. 1 (2025): April 2025
Publisher : Lembaga Riset Ilmiah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jam.v4i1.672

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Corporate Social Responsibility (CSR) terhadap loyalitas konsumen pada perusahaan manufaktur. Dalam era persaingan bisnis yang semakin ketat, perusahaan tidak hanya dituntut untuk menghasilkan produk berkualitas, tetapi juga untuk menunjukkan tanggung jawab sosialnya kepada masyarakat dan lingkungan. CSR menjadi salah satu strategi penting dalam membangun citra positif dan hubungan jangka panjang dengan konsumen. Penelitian ini menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner kepada konsumen dari perusahaan manufaktur terpilih. Teknik analisis data yang digunakan adalah regresi linear untuk menguji hubungan antara variabel CSR dan loyalitas konsumen. Hasil penelitian menunjukkan bahwa dimensi CSR yang mencakup tanggung jawab terhadap lingkungan dan sosial berpengaruh positif dan signifikan terhadap loyalitas konsumen. Kemudian, dimensi berupa tanggung jawab ekonomi tidak memiliki pengaruh positif dan signifikan terhadap loyalitas konsumen. Temuan ini mengindikasikan bahwa implementasi program CSR yang efektif dapat meningkatkan kepercayaan dan keterikatan konsumen terhadap merek, sehingga memperkuat loyalitas mereka. This study aims to analyze the impact of Corporate Social Responsibility (CSR) on consumer loyalty in the manufacturing sector. In an era of increasingly intense business competition, companies are not only expected to produce high-quality products but also to demonstrate social responsibility toward the community and the environment. CSR has emerged as a key strategy for building a positive corporate image and fostering long-term relationships with consumers. This research employs a quantitative approach by distributing questionnaires to consumers of selected manufacturing companies. The data analysis technique used is linear regression to examine the relationship between CSR and consumer loyalty. The findings reveal that the environmental and social dimensions of CSR have a positive and significant effect on consumer loyalty. In contrast, the economic responsibility dimension does not show a positive and significant influence on loyalty. These results suggest that effective implementation of CSR programs can enhance consumer trust and attachment to the brand, thereby strengthening their loyalty.
Eksplorasi Faktor Pendorong Mahasiswa untuk Terlibat dalam Aktivitas Ekonomi Berbasis Platform Digital (Gig Economy) Zaini, Moh.; Miladiyah, Siti Jamilatul; Salim, Abd.
Balance : Jurnal Akuntansi dan Manajemen Vol. 4 No. 1 (2025): April 2025
Publisher : Lembaga Riset Ilmiah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jam.v4i1.694

Abstract

Perkembangan teknologi digital telah mendorong perkembangan ilmu ekonomi dengan munculnya ekonomi berbasis platform, yang dikenal sebagai gig economy, sebagai alternatif baru dalam dunia kerja. Fenomena ini semakin menarik minat kalangan mahasiswa yang mencari fleksibilitas, pendapatan tambahan, serta pengalaman kerja non-tradisional. Penelitian ini bertujuan untuk mengeksplorasi faktor-faktor yang mendorong keterlibatan mahasiswa dalam aktivitas ekonomi berbasis platform digital. Menggunakan pendekatan kualitatif dengan metode wawancara mendalam, data dikumpulkan dari 15 mahasiswa yang aktif dalam berbagai jenis pekerjaan gig, seperti ojek online, jasa freelance, dan penjualan produk melalui platform digital. Hasil penelitian menunjukkan bahwa motivasi ekonomi, fleksibilitas waktu, perkembangan keterampilan digital, dan pengaruh lingkungan sosial merupakan faktor utama yang mendorong partisipasi mahasiswa. Selain itu, akses terhadap teknologi dan kemudahan penggunaan platform juga berperan penting. Temuan ini memberikan implikasi bagi lembaga pendidikan tinggi, penyedia platform digital, serta pembuat kebijakan untuk memahami dinamika baru dunia kerja di kalangan generasi muda.   The advancement of digital technology has driven the development of economic science through the emergence of platform-based economies, commonly referred to as the gig economy, which serves as a new alternative in the world of work.. This phenomenon has increasingly attracted university students who seek flexibility, additional income, and non-traditional work experiences. This study aims to explore the factors that drive student engagement in digital platform-based economic activities. Employing a qualitative approach through in-depth interviews, data were collected from 15 students actively involved in various forms of gig work, such as ride-hailing services, freelance jobs, and product sales through digital platforms. The findings indicate that economic motivation, time flexibility, the development of digital skills, and social environment influence are the main factors driving student participation. Additionally, access to technology and the user-friendliness of platforms also play significant roles. These findings offer important implications for higher education institutions, digital platform providers, and policymakers in understanding the evolving dynamics of the labor market among the younger generation.  
Co-Authors Abdullah Bako, Seven Marganda Miladiyah, Siti Jamilatul Mulawarman, Logi Putra, Dios Nugraha Salim, Abd. Sayyidi