The Eastasouth Journal of Information System and Computer Science
Vol. 2 No. 01 (2024): The Eastasouth Journal of Information System and Computer Science (ESISCS)

The Impact of Mobile Payment Systems and User Interface Design on Customer Adoption and Transaction Volume in E-commerce Companies in Jakarta

Judijanto, Loso (Unknown)
Wardhani, Diky (Unknown)



Article Info

Publish Date
31 Aug 2024

Abstract

This study investigates the impact of mobile payment systems and user interface design on customer adoption and transaction volume in e-commerce companies in Jakarta. Utilizing a quantitative approach, data were collected from 140 respondents and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3). The findings indicate that both mobile payment systems and user interface design significantly and positively influence customer adoption. Additionally, customer adoption was found to have a positive impact on transaction volume. The study highlights the critical role of efficient mobile payment solutions and intuitive user interface designs in enhancing consumer engagement and transaction outcomes. These insights provide valuable guidance for e-commerce businesses in Jakarta, emphasizing the need to optimize technological and design elements to improve competitive advantage and drive business growth.

Copyrights © 2024






Journal Info

Abbrev

esiscs

Publisher

Subject

Computer Science & IT

Description

ESISCS - The Eastasouth Journal of Information System and Computer Science is a peer-reviewed journal and open access three times a year (April, August, December) published by Eastasouth Institute. ESISCS aims to publish articles in the field of Enterprise systems and applications, Database ...