MABIS: Manajemen dan Bisnis
Vol 22, No 2 (2023): September 2023

Analysis of the effect of Fear of Missing Out (FOMO) and the use of paylater application on impulse buying behavior (review of Maqashid Syariah)

Harahap, Muhammad Ikhsan (Unknown)
Soemitra, Andri (Unknown)
Nawawi, Zuhrinal M (Unknown)



Article Info

Publish Date
15 Sep 2023

Abstract

This study aims to determine the effect of Fear of Missing out and the use of paylater applications on impulse buying behavior in terms of maqashid sharia. This study uses a quantitative approach using a sample of students from the Faculty of Islamic Economics and Business who use the paylater application. Data analysis using Partial Least Square (PLS). The results of the study stated that Fear of Missing Out and the use of the paylater application had an effect on impulse buying behavior. Based on the maqashid sharia review, the Fear of Missing out phenomenon and the use of paylater applications and impulse buying behavior are not in accordance with sharia goals

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Journal Info

Abbrev

mabis

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is ...