At-Tahdzib: Jurnal Studi Islam dan Muamalah
Vol 7 No 1 (2019): At-Tahdzib

Komodifikasi Agama Dan Simbol Keagamaan ‘Jilbab’ Di Media Online Dalam Persepsi Netizen

Farhan (Universitas Nurul Jadid Paiton Probolinggo)
Faisul Islamiyah (Universitas Nurul Jadid Paiton Probolinggo)



Article Info

Publish Date
24 Mar 2019

Abstract

The purpose of this study is to provide information to the public about Islamic law in covering the aurat and revealing the commodification and obscurity of the meaning of religious symbols. This study uses a critical paradigm with the study of political communication. Commodification plays its role in giving influence and signs for Muslim fashion usage. Where religious symbols (headscarves) basically have a very meaningful religious value, even highly recommended in their use. In collecting data, this research uses virtual ethnographic analysis with objects of visual studies in good cyber media in the form of photo publications and social media views. The results showed that religious symbols (headscarves) had been commodified, obscured and even exploited as commodities to be traded. The development of using social media, causing religious symbols (headscarves) can be enjoyed so widely by the community. Where internet citizens or netizens can play a role as a controller or actor of information that is being discussed, that is controlling the thinking of a message, which will give birth to perceptions of the internet community or other netizens.

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Journal Info

Abbrev

tahdzib

Publisher

Subject

Religion Economics, Econometrics & Finance Education Social Sciences

Description

At-Tahdzib: Jurnal Studi Islam dan Muamalah is an academic journal that focuses (not limited) on in-depth studies on Islamic studies and muamalah (economic and social aspects of Islam). This journal aims to facilitate scientific discussion and dissemination of knowledge in the field of Islamic ...