Alamtana
Vol 3 No 2 (2022): Edisi Agustus 2022

Pengembangan Batik Cikadu Tanjung Lesung Dengan Digital Marketing Menggunakan Digital Marketplace & Ecommerce Sebagai Bentuk Promosi

Dwi Fitrianingsih (Unknown)
Sucihati Sucihati (Unknown)
Fidziah Fidziah (Unknown)
Desty E Subroto (Unknown)

Article Info

Publish Date
31 Aug 2022

Abstract

The implementation of this community service conveys knowledge and skills in optimizing digital marketing by using a digital marketplace and E Commerce as a form of promotion at the Tourism Village of the Cikadu batik center, Tanjungjaya Village, Tanjung Lesung, Pandeglang, Banten Province. This Community Service activity is carried out by 132 lecturers who are members of the Indonesian Lecturer Association (IDRI) Banten Province, initiated to solve various problems that exist in the Cikadu Batik Studio Tanjung Lesung, specifically promotion or marketing issues. In the extension material, an explanation was given about the importance of promotion through Digital Marketing in order to increase sales value, business turnover and the added value of Cikadu Batik Products.

Copyrights © 2022




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Alamtana
Website

Abbrev

jaltn

Publisher

Universitas Nahdlatul Wathan Mataram

Subject

Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Alamtana: Jurnal Pengabdian Masyarakat UNW Mataram bertujuan untuk mempublikasikan pemikiran atau gagasan konseptual dan hasil penelitian yang telah dicapai dalam bidang pengabdian kepada masyarakat, khususnya pengabdian kepada masyarakat di bidang olahraga dan kesehatan. Alamtana: Jurnal Pengabdian ...