Neraca Manajemen, Akuntansi, dan Ekonomi
Vol. 14 No. 2 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi

PERAN UMKM DALAM MENDORONG PERTUMBUHAN EKONOMI DI ERA DIGITAL

Anugrah Permana Tanjung (Unknown)
Imam Syuhada (Unknown)
Rayhan Tambak Bintang (Unknown)



Article Info

Publish Date
15 Jan 2025

Abstract

Miniaturized scale, Little and Medium Endeavors (MSMEs) play an critical part in driving financial development, especially in the digital era. Digital transformation provides great opportunities for MSMEs to increase operational efficiency, expand markets and compete at a global level. Digitalization allows MSMEs to utilize technology such as e-commerce, social media and fintech to increase access to consumers and financial resources. In addition, the adoption of digital technology helps MSMEs in product innovation, supply chain management and marketing strategies. However, challenges such as digital literacy, limited infrastructure and access to technology are still obstacles for some MSMEs. Therefore, support is needed from the government and the private sector in providing training, access to digital infrastructure, and conducive policies. With a supporting ecosystem, MSMEs can play a more significant role in creating jobs, increasing competitiveness, and encouraging inclusive economic growth in the digital era.

Copyrights © 2025






Journal Info

Abbrev

musytarineraca

Publisher

Subject

Economics, Econometrics & Finance Environmental Science

Description

Musytari: Neraca Manajemen, Akuntasi, Ekonomi, adalah jurnal nasional peer-review yang diterbitkan oleh CV Anugrah Anggota IKAPI. Musytari: Neraca Manajemen, Akuntasi, Ekonomi membahas ekonomi dan bisnis dalam ruang lingkup berbagai disiplin ilmu ekonomi, manajemen, dan akuntansi. Tim editorial ...