LUGAS Jurnal Komunikasi
Vol 8, No 1: Juni 2024

Strategi Komunikasi Risiko COVID-19 Program PKMM-CBA LPBI NU untuk Mendorong Perilaku Pencegahan COVID-19

Yusuf, M. Ali (Unknown)
Yuliasari, Ika (Unknown)
Komalawati, Euis (Unknown)



Article Info

Publish Date
18 Jun 2024

Abstract

Apart from implementing appropriate strategies to increase understanding of the risks of COVID-19 and how to reduce the risks, COVID-19 communication risk requires various efforts to foster public interest and willingness to carry out COVID-19 risk reduction behaviors by implementing health protocols and vaccination.By using the Extended Parallel Process Model (EPPM) and Theory of Planned Behavior (TPB), this research explores and analyzes the risk communication strategy of the PKMM-CBA LPBI NU program in increasing public understanding and awareness of the risks of COVID-19 and efforts to reduce them in Metatu & Punduttrate Village, Benjeng District, Gresik Regency, East Java Province, accompanied by disclosure of factors that encourage people to take actions to reduce risks.The research results show that in addition to appropriate risk communication strategies, there is a need to provide facilities and support to foster public interest and willingness to comply with health protocols aswell as community social awareness to remind each other about compliance with COVID-19 health protocols and also vaccination.

Copyrights © 2024






Journal Info

Abbrev

lugas

Publisher

Subject

Languange, Linguistic, Communication & Media

Description

LUGAS Jurnal Komunikasi is focused on publishing the original research articles, review and case studies from academicians and researches. The main issues related to communication and media, which includes Mass Communication, Marketing Communication, Public Relation Strategy, Media Relation ...