International Journal of Tourism and Hospitality in Asia Pasific
Vol 6, No 2 (2023): June 2023

Rethinking Customer Experience in Post-Pandemic Era A Case Study of J and T Express

Binti Jais, Nur A’rifah (Unknown)
Binti Mohd Dahari, Noor Naidatul Natasya (Unknown)
Binti Ahmad Fikri, Nur Adila (Unknown)
Binti Remli, Normashitah (Unknown)
Setya Putra, Hendrawan Purnama (Unknown)



Article Info

Publish Date
20 Jun 2023

Abstract

In logistics management, customer satisfaction is the crucial factor in providing service quality. JT Express has proven to be successful and very influential in providing its customer services. While constant innovation is essential to providing better services to consumers. The purpose of this research is to identify the distinguished services offered and ways that customers derived their satisfaction during this pandemic. The covid-19 pandemic has brought massive changes in the way JT Express offered its services as we can see that today's society makes extensive use of internet transactions and courier services. This is due to the existing state of affairs, which is plagued by pandemics. As a result, numerous services will play a part in ensuring that clients receive high-quality services post-pandemic. This research paper will focus on identifying the factors that influence customer satisfaction in using JT delivery service. A structured questionnaire survey will be conducted to gather customers’ responses in Malaysia and Indonesia. The study will highlight aspects to provide a different perspective and greater customer satisfaction during and post-pandemic covid-19. The survey data will help to analyse and suggest new ways of creating customer experiences.

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Journal Info

Abbrev

IJTHAP

Publisher

Subject

Humanities

Description

IJTHAP aims to enhance theoretical development in the field of hospitality and tourism. In order to promote those innovations and fresh ideas, the journal alsso accepts conceptual research, book review, as well as essays of experience belongs to hospitality practitioners. The mission of IJTHAP is to ...