IZUMI
Vol 13, No 1 (2024): June

Japan City Pop Music Trend Contribution to Cool Japan Soft Power Diplomacy Program In The 2020s

Wardhana, Fadya Almira (Unknown)
Hermawan, Daniel (Unknown)



Article Info

Publish Date
30 Jun 2024

Abstract

The soft power diplomacy has been used by Japan since the end of WWII and post bubble economy, and was officialized as ‘Cool Japan’ program which includes all aspects of Japanese culture and cultural products. On the other hand, ‘city pop’, a genre popular in Japan around the 80’s, surfaced again in the 2020’s as a result of YouTube’s algorithm, and has been a trend on the internet with many global fans. The purpose of this research was to find out whether Japan city pop music trend contributes to Cool Japan program, with mixed method approach and data collecting method of online survey on Japan city pop fans in Indonesia. It is then concluded that Japan city pop has been contributing to Cool Japan by meeting it’s main goal and strategies of creating Japan’s image as a cool nation on its own. 

Copyrights © 2024






Journal Info

Abbrev

izumi

Publisher

Subject

Languange, Linguistic, Communication & Media

Description

IZUMI: Jurnal Bahasa, Sastra, dan Budaya Jepang (e-ISSN: 2502-3535, p-ISSN: 2338-249X) merupakan media yang diciptakan oleh Program Studi Bahasa dan Kebudayaan Jepang Universitas Diponegoro untuk menampung tulisan-tulisan ilmiah mengenai hasil-hasil penelitian, juga ide dan pemikiran tentang bahasa, ...