This study aims to analyze the effectiveness of zakat collection and distribution by BAZNAS Pekanbaru in the context of community empowerment. The research employed a qualitative descriptive approach by analyzing both primary and secondary data. The findings indicate that zakat collection realization only reached 26.7% of its potential, constrained by insufficient outreach and lack of technological utilization. In terms of distribution, empowerment programs have benefited recipients; however, their impact remains unsustainable due to limited guidance and evaluation. This study recommends enhancing technology-based strategies, strengthening stakeholder collaboration, and involving communities to improve the effectiveness of zakat management in Pekanbaru.
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