Jurnal Bisnis dan Komunikasi Digital
Vol. 2 No. 2 (2025): February

Challenges and Solutions for Decision Making in the Era of Big Data

Alifia, Rivi Ananda (Unknown)
Safitri, Naila Rahma (Unknown)
Irhami, Dinda Martha (Unknown)
Hidayat N, Rusdi (Unknown)
Kusumasari, Indah Respati (Unknown)



Article Info

Publish Date
24 Dec 2024

Abstract

Big data has become a transformative force in the business world, revolutionizing how companies process information to make more accurate and data-driven strategic decisions. By leveraging the ability to integrate vast amounts of ever-growing data from various sources, businesses can now uncover hidden patterns that were previously difficult to detect, forecast market trends with higher precision, and enhance operational efficiency across all business lines. However, this immense potential can only be realized through a structured approach involving meticulous data management, the development of advanced analytical skills, and the adoption of cutting-edge technologies. This article explores the fundamental concepts of big data, strategies for its management, and practical applications in key sectors. Additionally, it delves into major challenges such as data privacy, infrastructure limitations, and technology integration, accompanied by case-based solutions to help companies maximize opportunities from the big data revolution.

Copyrights © 2025






Journal Info

Abbrev

jbkd

Publisher

Subject

Humanities Computer Science & IT Environmental Science Languange, Linguistic, Communication & Media Social Sciences

Description

Jurnal Bisnis dan Komunikasi Digital is a scientific journal published by Indonesian Journal Publisher. JBKD publishes four issues annually in the months of November, February, May and August. This journal only accepts original scientific research works (not a review) that have not been published by ...