Takoyabox, a rapidly growing takoyaki franchise in Indonesia, is renowned for its high-quality and delicious Japanese-style octopus balls. This study aims to optimize Takoyabox's production process using the Simplex Linear Programming method with POM-QM software. The primary objective is to determine the optimal production quantity for each product to maximize profit and minimize costs. Data was collected qualitatively through in-depth interviews and direct observations at the Takoyabox store on Panglima Aim Street, Pontianak, owned by Mr. Kevin Wijaya. Both primary and secondary data were analyzed using descriptive qualitative analysis and linear programming techniques. The results show that applying the Simplex method via POM-QM software can increase Takoyabox's profit from Rp 750,000 to Rp 1,012,500, an improvement of Rp 262,500. This demonstrates the effectiveness of POM-QM software in enhancing production efficiency and achieving optimal business outcomes. Further recommendations include continuous application of linear programming techniques for ongoing optimization and exploring additional software tools to support decision-making processes.
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