Bhinneka Multidisiplin Journal
Vol. 2 No. 1 (2025): Bhinneka Multidisiplin Journal

PENGARUH LITERASI EKONOMI, E-COMMERCE, EKSPEKTASI PENDAPATAN TERHADAP MINAT BERWIRAUSAHA PADA GENERASI Z DI JAKARTA

Muflihina, Isma (Unknown)
Sebayang, Karuniana Dianta Arfiando (Unknown)
Iranto, Dicky (Unknown)



Article Info

Publish Date
30 Jan 2025

Abstract

This study aims to: (1) Knowing the significant effect of economic literacy on entrepreneurial interest in generation z in Jakarta (2) Knowing the effect of e-commerce on entrepreneurial interest in generation z in Jakarta (3) Knowing the effect of income expectations on entrepreneurial interest in generation z in Jakarta. This research is a descriptive quantitative research with a quantitative approach. The research instrument used a questionnaire. The data used is primary data obtained by distributing questionnaires online to 272 respondents with Random Sampling technique and data processing is done with SPSS 22 with multiple linear regression analysis techniques. The results of this study indicate that simultaneously economic literacy, e-commerce, and income expectations affect entrepreneurial interest in generation z in Jakarta. Partially, economic literacy has a positive and significant effect on entrepreneurial interest in generation z in Jakarta. Partially e-commerce has a positive and significant effect on entrepreneurial interest in generation z in Jakarta. Partially, income expectations have a positive and significant effect on entrepreneurial interest in generation z in Jakarta. Based on the above research results that economic literacy, e-commerce, and income expectations have a major influence on entrepreneurial interest in generation z in Jakarta.

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Journal Info

Abbrev

home

Publisher

Subject

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

Description

BHINNEKA MULTIDISIPLIN JOURNAL (BMJ) is a peer-reviewed open-access Indonesian journal that has been established for the dissemination of state-of-the-art knowledge in the field of Research and Review. Starting from 2024, BMJ will be published Six times a year. All submitted manuscripts will be ...