This paper explores the transformative role of digital media in shaping contemporary society and culture through a phenomenological lens. Digital media, including smartphones, social media, and video games, integrates into daily life, altering communication, identity formation, and cultural practices. The study examines how digital media democratizes information and facilitates global cultural exchanges, creating new traditions and identities. Utilizing Bambang Sugiharto’s thesis on experience as culture, the paper highlights the dynamic and relational nature of culture in the digital age. It discusses the implications of digital media’s interactivity, connectivity, and influence on modern cultural experiences, emphasizing the continuous deconstruction and reordering of cultural meanings.
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