International Journal of Management, Economic and Accounting
Vol. 2 No. 2 (2024): December 2024

The Influence Of Artificial Intelligence Technology On The Creativity Of Employees At The Tourism Office, Culture, Youth And Sports Dairi Regency

Roy France MTH Sihotang (Unknown)
Mesra B (Unknown)



Article Info

Publish Date
19 Dec 2024

Abstract

The aim of this research is to determine and analyze the influence of Artificial Intelligence on Employee Creativity at the Dairi Regency Tourism, Culture, Youth and Sports Department. This research was carried out at the Dairi Regency Tourism, Culture, Youth and Sports Office. The type of research is associative quantitative. The sample in this study was 96 employees with ASN and honorary status at the Dairi Regency Tourism, Culture, Youth and Sports Office. The sampling technique in this study used the entire population of 96 people. The research results show that Artificial Intelligence has a significant influence on Employee Creativity as shown by the T-Statistic value of 11.310 > 1.660 and the P Value of 0.000 < 0.05. This shows that improvements in Artificial Intelligence can increase employee creativity at the Dairi Regency Tourism, Culture, Youth and Sports Department.

Copyrights © 2024






Journal Info

Abbrev

IJMEA

Publisher

Subject

Economics, Econometrics & Finance

Description

The International Journal of Management, Economic and Accounting is an academic journal published bimonthly. This journal features the latest research in the fields of management, economics, and accounting, covering topics such as strategic management, micro and macroeconomics, corporate finance, ...