Jurnal Pendidikan Indonesia (Ju-Pendi)
Vol. 1 No. 01 (2022): Jurnal Pendidikan Indonesia (Ju-Pendi), Desember 2022

Effective Digital Marketing Strategy to increase Online Sales

Jusuf, Dewi Indriani (Unknown)



Article Info

Publish Date
29 Dec 2022

Abstract

With the increasing popularity of online shopping, it is important for companies to adopt the right digital marketing strategies to maintain and increase their market share. This research aims to analyze and identify effective digital marketing strategies to increase sales in the online business environment. This research uses a qualitative approach with descriptive methods. The research results show that implementing a combination of effective digital marketing strategies, including SEO, content marketing, social media marketing, persuasive copywriting, personalized email marketing, and paid advertising, can significantly increase brand awareness, consumer engagement, and ultimately increase conversion rates. and online sales. By deeply understanding consumer preferences and behavior, companies can optimize their marketing strategies to achieve more effective and measurable results, and strengthen their position in an increasingly competitive and digitally dynamic market.

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Journal Info

Abbrev

jupei

Publisher

Subject

Languange, Linguistic, Communication & Media Mathematics Other

Description

JURNAL PENDIDIKAN INDONESIA (JU-PENDI) contains the results of research and thoughts in the field of education about: Study of Learning Effectiveness Application of Learning Model Instructional Media Development Learning Influence Analysis Educational Technology Teacher Education JU-PENDI (JURNAL ...