The fesyen industry is one of the industries that determines the standard of beauty and ideal bodyimage for society. In the modeling profession, the demand to have a thin body is one of the mainconditions for success. However, this demand often results in the implementation of fad diets whichare detrimental to the health and well-being of women. This phenomenon often occurs covertly andis not widely accepted by society. Therefore, a new approach is needed to understand and overcomethe victimization of women in the fesyen industry. The concept of Corporate Victimization of Womenprovides a framework for reviewing the phenomenon of victimization of women in this industry. Thisstudy aims to show how the demands of the fesyen industry to have a thin body affect the adoptionof fad diets and cause hidden victimization of female models.
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