Batara Wisnu : Indonesian Journal of Community Services
Vol. 5 No. 1 (2025): Batara Wisnu | Januari - April 2025

PELATIHAN FOOD PHOTOGRAPHY UNTUK PRODUK KULINER ANGGOTA UMKM MANDIRI PANCORAN MAS (MAPAN) DEPOK

Wulandari, Wulandari (Unknown)
Winarni, Rina Wahyu (Unknown)
Wardani, Winny Gunarti Widya (Unknown)



Article Info

Publish Date
03 Mar 2025

Abstract

Marketing competition via digital media is currently encouraging culinary product businesses to display creative content via social media, especially displaying photos of food and beverage products. Knowledge about Food Photography that can arouse consumer interest is something that is really needed. Therefore, this Community Service activity held Food Photography training for members of UMKM Mandiri Pancoran Mas (MAPAN) Depok. UMKM MAPAN is a forum for micro, small and medium food producers with more than 50 members. The discussion of this activity uses descriptive qualitative methods with a visual communication design approach, especially photography theory to explain the principles and application of Food Photography in producing informative and communicative photographic works of food and beverage products. It is hoped that this training can help culinary entrepreneurs to maximize their marketing content on social media, because photo visualization that attracts attention and is able to convey messages is an important visual strength.

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Journal Info

Abbrev

home

Publisher

Subject

Education

Description

This journal publishes articles on community service and empowerment results that are problem-solving, comprehensive, meaningful, and sustainable, with clear goals. Various community service and empowerment activities must have novelty (have innovation and creativity), so that they do not just ...