Diffusion: Journal of Systems and Information Technology
Vol 1, No 2 (2021): July 2021

Implementasi Teknologi Augmented Reality Menggunakan Magic Book Sebagai Media Pemasaran Produk Berbasis Android

Andhika Alfino Abbas (Unknown)
Tajuddin Abdillah (Unknown)
Rampi Yusuf (Unknown)

Article Info

Publish Date
01 Nov 2021

Abstract

This study is conducted based on the problem faced by the owner of the Nurhayati Shop. motivated by the obstacles that are often experienced by the owner nurhayati shop. The 2D Tupperware catalog used by Nurhayati Shop becomes the core problem in serving the customers due to the inefficient time and product description. This study applies Multimedia Life Cycle (MDLC) as the method. The result shows that augmented reality technology integrated into a magic book can be used as the marketing media with android-base. Technology helps the seller in promoting the product throught the android that changes the object into 3D. Besides, it helps the buyer to have an effective time to choose the product.

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Journal Info
Diffusion: Journal of Systems and Information Technology
Website

Abbrev

diffusion

Publisher

Universitas Negeri Gorontalo

Subject

Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering

Description

Diffusion Journal Of System And Information Technology is a peer-reviewed journal published by Informatics Engineering, State University of Gorontalo. Diffusion is published two times annually, in January and July. Diffusion provides a place for academics, researchers, and practitioners to publish ...