Journal Hotspot (jh)
Vol. 3 No. 1 (2025): March

THE ROLE OF GASTRONOMIC TOUR GUIDES IN ENHANCING CULINARY IDENTITY IN THE CITY OF BANDUNG

Rusmiati, Debi (Unknown)



Article Info

Publish Date
30 Mar 2025

Abstract

Food is not only about taste, but also about identity which represents the social and cultural life of a society that reflects a long story in every ingredient, cooking method and serving method. Bandung City offers a variety of culinary delights, both traditional and the result of cultural acculturation that are not only delicious, but also full of philosophy. Looking back, Bandung City Culinary is influenced by several cultural acculturations, namely Chinese, indigenous and the result of acculturation from the Dutch who used to live in Bandung City. Culinary for Bandung City is an important part of tourism activities because it has its own appeal. This study aims to explore the role of gastronomic tour guides in enhancing culinary identity in Bandung City and to analyze tour guides in delivering culinary tours to tourists. This study uses a qualitative method with an ethnographic approach where researchers are directly involved in gastronomic tour activities. The results of this study indicate that tour guides have a role in enhancing culinary identity in Bandung City. This can be seen from the choice of information delivery method when conducting guidance.

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Journal Info

Abbrev

jh

Publisher

Subject

Economics, Econometrics & Finance Education Environmental Science Social Sciences

Description

Journal Hotspot (JH) is published twice a year in April and October, containing articles, results of thought, and research on general social, economic, and policy of tourism. This journal encompasses original research articles and reviews articles, including: Tourism: (1) Sustainable Tourism ...