STREAMING Business Journal
Vol. 4 No. 1 (2025): STREAMING Business Journal

Pengaruh Kualitas E-Ticketing, Harga Dan Attraction Terhadap Kepuasan Konsumen Di Dunia Fantasi Jakarta Utara

Wati, Suci Mey Setia (Unknown)
Iskandar, Donant Alananto (Unknown)



Article Info

Publish Date
10 Apr 2025

Abstract

This research aims to determine whether the quality of e-ticketing, price and attraction affect consumer satisfaction at Dunia Fantasi, North Jakarta. An associative quantitative approach was used, which involved analyzing the relationship between two variables through the distribution of questionnaires to 115 respondents who were consumers who had purchased tickets to Dunia Fantasi North Jakarta. This research includes validity testing, reliability testing, classical assumption testing, main testing and hypothesis testing. The sampling method used was non-probability using a purposive sampling method. Researchers processed the data using SPSS 22. The survey distributed by the author was a questionnaire using Google from to 115 respondents online. Based on the hypothesis in the t test, overall e-ticketing quality, price and attraction together have a significant influence on consumer satisfaction.

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Journal Info

Abbrev

streaming

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

STREAMING Business Journal adalah jurnal akses terbuka akademik yang bertujuan untuk mempromosikan integrasi manajemen dan bisnis. Fokusnya adalah menerbitkan makalah tentang manajemen dan bisnis. Makalah yang dikirimkan akan ditinjau oleh komite teknis jurnal. Semua artikel yang dikirimkan harus ...