The goal of this study is to look at the impact of ESG criteria on the financial performance of investment portfolios. This research using a quantitative research technique, the study conducts a thorough examination of investment portfolios that incorporate ESG criteria. A sample of 500 participants was chosen to represent a varied spectrum of investors, including young, middle-aged, and older investors with varying educational, economic, and occupational backgrounds, as well as those living in urban, suburban, and rural locations. In this study, we found that there is a significant positive relationship between the adoption of ESG criteria and the financial success of investment portfolios. It also discovers that legislative frameworks have a significant influence on this connection, which may either boost or lessen the impact of ESG standards.
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