The Impact of Digital Transformation on Entrepreneurial Innovation in Emerging Economies

Putri Ayu Astuti (Universitas Dr Soetomo)
Desi Romandani (Universitas Dr Soetomo)
Afifah Arum (Universitas Dr Soetomo)

Global Management: International Journal of Management Science and Entrepreneurship
Vol. 1 No. 1 (2024): February:International Journal of Management Science and Entrepreneurship

This paper explores the relationship between digital transformation and entrepreneurial innovation within emerging economies. As the world becomes increasingly digitized, entrepreneurs are leveraging new technologies to innovate and create disruptive solutions. The study examines how digital tools, such as artificial intelligence, blockchain, and cloud computing, are being utilized by entrepreneurs to enhance productivity, streamline operations, and develop new business models. The research highlights key success factors, challenges, and opportunities faced by entrepreneurs in emerging markets and provides recommendations for integrating digital transformation into entrepreneurial strategies.