Analysis of Human Resources Based on Interest and Talent in Cassava Processing Innovation through the 3P Program (Production, Packaging, Marketing) in Minggir Village

Lutfiya Yuni Rahmawati
Irma Soraya
Akhmad Jauharul Anshori
Indah Syaidatus Sa’diyah
Nanda Atiqoh Nurfani
Ahmad Fauzi Nurrohman

Jurnal Pengabdian Masyarakat Asia
Vol. 6 No. 1 (2025): Jurnal Pengabdian Masyarakat

Purpose: This study aims to analyze human resources based on interests and talents in cassava processing innovation through the 3P Program (Production, Packaging, Marketing) in Minggir Village, highlighting its role in local economic development. Method: Using the ABCD (Asset-Based Community Development) approach, data were collected through interviews, participatory observation, and documentation to assess community involvement. Practical Application: The 3P Program encourages local women and cadres to engage in cassava product innovation, offering a replicable model for rural entrepreneurship and community empowerment. Conclusion: The research shows strong human resource potential in Minggir Village, evidenced by the active participation of PKK women and cadres in the 3P Program, contributing to sustainable local innovation and economic growth.