<![CDATA[This study is a literature study with a qualitative descriptive approach that aims to examine the influence of technology and social media on the development of adolescent behavior. In today's digital era, adolescents are a group that is very connected to cyberspace, making social media a means of self-expression, communication, and the formation of social identity. However, intense use of technology also poses challenges, such as decreased self-control, increased impulsive behavior, and the risk of mental health disorders such as anxiety, stress, and depression. The digital environment plays a significant role in shaping adolescent behavior, both positively and negatively. This study also highlights the phenomenon of alone together and the shift in character values in adolescents, especially in the context of spiritual and social life. To manage the negative impacts and maximize the positive benefits of technology, a holistic approach is needed through digital literacy education, parental guidance, and community involvement in constructive activities. Thus, technology can be used wisely and become a means to support the healthy growth of adolescent character in the big data era.]]>
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