MDP Student Conference
Vol 4 No 2 (2025): The 4th MDP Student Conference 2025

Pengaruh Bukti Fisik dan Jaminan Terhadapi Kepuasan Nasabahi BSB Capem Sako Kenten

Lestari, Fitriani Indah (Unknown)
Kasih, Yulizar (Unknown)

Article Info

Publish Date
23 Apr 2025

Abstract

This study aims to examine the influence of the Tangible and Assurance variables on Customer Satisfaction at Bank Sumsel Babel Capem Sako Kenten. The method used is quantitative, utilizing questionnaires and direct observation, involving 60 respondents who have used the services for more than 6 months. The results indicate that all variables have a positiive and significant influence both partially and simultaneously on customer satisfaction.

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Journal Info
MDP Student Conference
Website

Abbrev

msc

Publisher

Universitas Multi Data Palembang

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering

Description

MDP Student Conference is a one-year national conference organized by the Universitas Multi Data Palembang. We are inviting teachers, lecturers, researchers, scholars, students, and or other key stakeholders to present and discuss their latest findings, innovations, and best practices as well as ...