JURPIKAT (Jurnal Pengabdian Kepada Masyarakat)
Vol. 6 No. 2 (2025)

Pengembangan Web-based Nature Immersion sebagai Optimalisasi Digital Branding Ecotourism Telaga Madiredo

Yunika Dwi Pramudita (Unknown)
Robby Hilmi Rachmadian (Unknown)
Tasya Khairunisa (Unknown)
Ifadia Lailia Elissa (Unknown)
Alvito Rangga Pradipta (Unknown)
Sumarmi, Sumarmi (Unknown)



Article Info

Publish Date
04 May 2025

Abstract

Telaga Madiredo is a new tourist attraction in Malang Regency which combines the concepts of sustainable agriculture and ecotourism tourism. When viewed from the 4A elements of tourism, Telaga Madiredo has been classified as a tourist destination with superior attraction for all its potential. Madiredo Lake has a superior tourist attraction and continues to make improvements, the management of this tourism still faces problems, namely that it is not yet known to tourists on a massive scale. This problem refers to a decrease in the number of tourist visits, so that the income of local communities experiences depreciation. This service aims to improve the quality of digital branding, complete the tourism information system, and assist Madiredo managers to better understand social media management. In this regard, there needs to be a solution to overcome the problem by implementing Web-Based Nature Immersion based on Virtual Reality (VR) as an alternative means of digital promotion that is informative and representative to support Madiredo's more proportional digital branding. Seeing these facts, the Web-Based Nature Immersion media has a tendency to solve Madiredo's digital branding promotion problem by providing communicative tourism information technology in order to increase tourist visits and local community income.

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Journal Info

Abbrev

jurpikat

Publisher

Subject

Dentistry Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

Description

JURPIKAT Publication (Journal of Community Service) is a source of information that aims to disseminate conceptual thoughts or ideas and research results that have been achieved in the field of community service. JURPIKAT (Journal of Community Service) specifically focuses on the main problems in ...