Competitive
Vol. 20 No. 1 (2025): Jurnal Competitive

Comparison of Naïve Bayes and SVM Methods in Sentiment Analysis of User Reviews on the RSUD AL IHSAN Mobile Application: PERBANDINGAN METODE NAÏVE BAYES DAN SVM DALAM ANALISIS SENTIMEN ULASAN PENGGUNA APLIKASI RSUD AL IHSAN MOBILE

Bayu Anggara, Mohammad (Unknown)



Article Info

Publish Date
15 Jun 2025

Abstract

The advancement of digital services in the healthcare sector necessitates continuous evaluation of user experience. One such innovation is the RSUD AL IHSAN Mobile application, which provides digital access to hospital information and administrative services. This study aims to analyze user sentiment toward the application available on Google Play Store using two popular text classification algorithms: Naïve Bayes and Support Vector Machine (SVM). As of now, the RSUD AL IHSAN Mobile application has been downloaded over 100,000 times, with a rating of 4.6 and 1,540 user reviews. A total of 1,500 reviews were collected via web scraping for analysis. The collected data underwent preprocessing, sentiment labeling into positive and negative categories, and model training using both algorithms. Evaluation was conducted using accuracy, precision, recall, and F1-score metrics. The results show that the SVM algorithm performed better, achieving 100% accuracy, while Naïve Bayes reached 98.84%. The WordCloud visualization highlights differences in focus between positive and negative reviews, indicating which service aspects are appreciated and which require improvement. These findings are expected to serve as valuable input for application developers in enhancing the quality and user experience of RSUD AL IHSAN Mobile.

Copyrights © 2025






Journal Info

Abbrev

competitive

Publisher

Subject

Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Transportation

Description

Competitive is an open access media in publishing scientific articles that contain the results of research. The scope of the Competitive journal topics covers multi disciplines namely Logistics, Information Engineering, Information Systems, Business Management and Accounting. The journal managed by ...