Journal of Social Research
Vol. 4 No. 7 (2025): Journal of Social Research

Motivation for Digital Activism on Instagram Among Postgraduate Students Amidst The Impact of Misinformation, Malinformation, and Disinformation

Mahmud, Zaki Khudzaifi (Unknown)



Article Info

Publish Date
20 Jun 2025

Abstract

The shift of activism from the real world to the digital world has intensified year by year, driven by social phenomena at both national and global levels. The existence of misinformation, malinformation, and disinformation certainly distorts the general public's ability to participate in digital activism activities. This study aims to examine the factors that motivate the educated general public to engage in digital activism activities on Instagram, as well as their discretion regarding the presence of misinformation, malinformation, and disinformation. Through a semi-structured interview process, it was found that the factors motivating individuals to participate in digital activism include the desire to increase public awareness or vigilance, as well as to educate the public about social issues considered important. In responding to non-credible information, the criticality and willingness of individuals to conduct research on social issues they wish to address play a crucial role.

Copyrights © 2025






Journal Info

Abbrev

ijsr

Publisher

Subject

Humanities Computer Science & IT Economics, Econometrics & Finance Education Social Sciences

Description

The Journal of Social Research is a double blind peer-reviewed academic journal and open access to social and scientific fields. The journal is published monthly by International Journal Labs. The Journal of Social Research provides a means for sustained discussion of relevant issues that fall ...